Application of Colour Theories and Principles

Based on the Principle of Resemblance, colours are chosen from analogous colour scheme: they are blue green and yellow green. Both of them are tertiary colours.

PMS318 and PMS372 are the lowest value among all. They are tints with certain amount of white added to the original hue blue green and yellow green respectively. While PMS281and PMS378 are shades with various amount of black added to the original hue blue green and yellow green respectively. In terms of saturation, PMS281 and PMS378 are low chroma while PMS3015 and PMS357 are high chroma. Therefore monochromatic colour scheme is also applied with blue green and yellow green in different value and chroma.

And PMS378 uses in more than once helps to unify the whole collection in a discreet way which is enlightened by the principle of Repetition of Colour.